New Product Launch For Pet Snack Customer



Customer Challenge:

Start-up pet snack company needed high graphic stand up pouches to replace stock bags with labels for a new product launch.

  • Experiencing long lead times
  • Wanted a source for quick turnaround on a small quantity runs
  • Needed a supplier to accommodate both small and high volume requirements
  • Preferred a supplier who could provide a warehousing and inventory management solution
  • One source that can provide procurement for all of their packaging needs
  • Required a supplier that understands their co-packers equipment


Pioneer Packaging Solution:

The Pioneer Packaging team analyzed the situation.

  • Provided a solution to meet the required short lead time request for small runs
  • Secured a competitive source for large runs and required lead times
  • Developed a warehousing program to cover a 90-day requirement with back up inventory
  • Utilized our extranet to enable customer visibility and inventory management
  • Worked with our supplier partners to secure other packaging material needs


Outcome/Customer Win:

Package damage eliminated.

  • Enabled company to go to market quickly and meet the demand for initial orders
  • Customer now has a comfort level for large runs as their business grows
  • A warehousing program and inventory management system to manage requirements and growth
  • A supplier who is their total package source for all packaging requirements (one-stop-shop)
  • A supplier that understands their co-packers equipment
  • Happy customer whose business is positioned for growth