New Product Launch For Pet Industry

Customer Challenge:

Start-up pet snack company needed high graphic stand up pouches to replace stock bags with labels for a new product launch.

• Experiencing long lead times
• Wanted a source for quick turnaround on a small quantity runs
• Needed a supplier to accommodate both small and high volume requirements
• Preferred a supplier who could provide a warehousing and inventory management solution
• One source that can provide procurement for all of their packaging needs
• Required a supplier that understands their co-packers equipment

Pioneer Packaging Solution:

The Pioneer Packaging team analyzed the situation.

• Provided a solution to meet the required short lead time request for small runs
• Secured a competitive source for large runs and required lead times
• Developed a warehousing program to cover a 90-day requirement with back up inventory
• Utilized our extranet to enable customer visibility and inventory management
• Worked with our supplier partners to secure other packaging material needs

Outcome/Customer Win:

Package damage eliminated.

• Enabled company to go to market quickly and meet the demand for initial orders
• Customer now has a comfort level for large runs as their business grows
• A warehousing program and inventory management system to manage requirements and growth
• A supplier who is their total package source for all packaging requirements (one-stop-shop)
• A supplier that understands their co-packers equipment
• Happy customer whose business is positioned for growth